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Corporation for Public Broadcasting Civic Networking Project
Davis Community Network -
A Civic Network as a Strategy for Building a "Smart" Community


PROJECT ELEMENT: Evaluation

Description:
The evaluation will fill two functions:
1) provide project management feedback during development of the project (formative evaluation); and
2) determine the effects of the project on the community and on the targeted needs (summative evaluation). Both elements of this evaluation try to provide a better understanding of the ways in which those with something at stake in the community (community-based groups, staffs of public agencies, elected public officials, citizen activists and volunteers) gain from or are challenged by what the project does and how it comes into being. The project will be evaluated through the experiences of the stakeholders.

At the end of the project, the following reports will be delivered:
  1. stakeholder satisfaction in the new civic networking services;
  2. difference in stakeholder attitude resulting from specific project components;
  3. assessment of penetration into the targeted stakeholder communities;
  4. use of the new information and analysis tools, and an assessment of their effectiveness in improving problem-solving and consensus- building around water and environmental issues;
  5. technical evaluation of the tools;
  6. rate of increase in quantity of information available to general public;
  7. user assessment of quality and usefulness of information;
  8. quantitative data on workshop attendance, volunteers recruited, hours of volunteer time contributed.

Evaluation Team Members:
Team Leader: Joan Gargano (UCD-DCAS)
Keith Ott (County of Yolo)
Vicki Suter (UCD-DCAS)
Geoffrey Wandesforde-Smith (UCD-SunTREC)

Timeline

Current Status Summary:
The Evaluation Team has researched evaluation methodologies (including the Concerns-Based Adoption Model, the Joint Venture: Silicon Valley Network Indicators Model, and the Colorado Advanced Technology Institute's Economic Outcomes Evaluation Methodology). The team has drafted an evaluation strategy, including a process, and with the assistance of each of the CPB project teams (GIS, Volunteer Management, Document Database, and Outreach) has identified criteria for measuring the effectiveness of the project toward reaching the goals which have been defined. In addition, the evaluation techniques and instruments to be used have been tentatively selected.

The focus for August 1997 through January 1998 will be to:

  • finalize the measurement criteria;
  • identify external forces which would affect reaching the goals as defined (those forces not within the project's control);
  • identify data to be collected, sources, instruments, and processes;
  • collect data;
  • conduct first interim evaluation.

See Evaluation Plan for details.

Detailed Status Reports:
7/31/97
1/30/98
10/31/98





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Last Revised: January 5, 1998